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Wander Club

Wander Club is an upcoming community-based travel company that connects young explorers in the form of curated travel experiences and a social platform. The partners, Sasha Bannister and Camryn Walton, sought to craft a wander lust vibe for the brand, while communicating trust in their planned experiences.

The logotype is a strong, but whimsical serif font which adds strength and weight to the brand. To add whimsy and a hint of the hipster, wander lust vibe, the extended version has multiple swash accents.